Product Marketing Lead

  • Stripe
  • May 08, 2022
Marketing & Advertising

Job Description

What you’ll do

We’re looking for a senior product marketing executive to oversee product marketing across several SaaS products including our recurring revenue products (Subscriptions and associated features) and data and reporting products (including Sigma, Recko, and others coming soon). In this role, you’ll manage a team of PMMs working with Product and Engineering to define our roadmap for our payments experiences, enable our user-facing teams, and grow awareness and adoption of Stripe’s recurring revenue and data products.

Responsibilities

  • Deeply understand how to scope and execute marketing strategies needed to reach different customer segments: talk regularly to users and prospects and work with our Analytics team for qualitative and quantitative insights that inform your work (content, messaging, positioning, etc.)
  • Advocate for our existing and prospective users, be informed about our competitive landscape, and become the go-to expert for your product area to help shape the product roadmap and strategy
  • Develop product positioning and messaging informed by user research, market insights, and product understanding
  • Work closely with a range of cross-functional teams—product managers, sales, design, PR, and engineering—to develop go-to-market strategy and drive launches for our products
  • Help enable user-facing teams at Stripe—from Sales and User Operations to local teams in other countries
  • Work with the Finance and Product teams to set pricing that aligns to the product value proposition and with our users’ success
  • Partner with the Product and Growth Marketing teams to track the right metrics and execute campaigns that drive awareness and adoption on an ongoing basis
  • Think globally as we work to expand our solutions around the world, adapting your understanding of local market needs, competitors, and pricing accordingly
  • Manage a team of high-performing Product Marketers

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

  • 10+ years of relevant work experience that can span marketing, product marketing, product management, operational roles, or strategy consulting
  • 3+ years of people leadership experience
  • Experience working on marketing or growth throughout a product’s lifecycle
  • Experience working in B2B settings and with sales teams is preferred
  • We don’t expect you to have all these things (but the more the merrier!)